Hi there my name is Russell Masters and I am part of the team @ SOHO running Website Fuel marketing solutions doing my dream job everyday. I work closely with SOHO clients to help them better understand their website marketing strategies and implementation methodoligies required to promote their business online. A self styled idea designer I get a real kick out of helping clients create paths through their idea process or simply assisting in the generation of ideas to overcome a challenge or to create a solution.
"naturally organic" marketing is a phrase I have coined to capture a commonsense approach to online marketing using the natural processes of PR, great content and brand presence through social media and link building.
how can naturally organic marketing help my business?
- Get intimate with social media - spend some time with me & your understanding of how to use social media will generate excitement in building your online brand reputation.
- Web sites that convert people totally rock - I have a conversion optimisation process for landing pages which can revolutionise the way people engage with your business online.
what areas of my business can idea designing help?
- Business IT systems - cloud apps are my fav - I have a real love affair with cloud applications and the way they both enable a business owner to “work anywhere” and “reduce infrastructure costs".
- People, People, People - We have natural talents in life, mines creating (not finishing, which is why I have a team around me called Biz::Shed), and we need to understand how those talents impact on our business.
